Gillian Roberts
Senior Marketing Professional
PR Strategist
Brand Specialist
Content Marketer
Copywriter
Creative Storyteller
About
Gillian is a senior marketing communications professional with a knack for creative storytelling, public relations strategy, thought leadership, corporate branding and digital marketing. She never fails to delight clients by her ability to jump right in, get smart on the business, present solutions to real business problems, flawlessly execute — with or without a team.
She has worked with brands like Adobe, Alation, Blue Shield of California, Dremio, Energous, Evite, Expedia, Flipagram (now TikTok), Hotwire.com, Intuit, Little Barn Apothecary, MUD\WTR, ServiceNow, Skydio, Sony Electronics, Veza, and more.
Work Experience
Jan.-May 2024
Consultant @ MUD\WTR
May 2023-Dec. 2023
Director of Communications @ Veza
Mar. 2018-May 2023
Vice President // Consultant @ Aircover PR
Jan. 2017-Mar. 2018
Senior Communications Manager @ Flipagram (now TikTok)
April-Dec. 2016
PR Manager @ Flipagram (now TikTok)
Nov. 2014-April 2016
Senior Account Executive @ Edelman
Oct. 2012-Nov. 2016
Account Executive @ Atomic PR
Aug. 2011-Oct. 2012
Assistant Account Executive @ Atomic PR
May 2010-Aug. 2011
Account Coordinator @ Atomic PR
Education
2006-2010
Bachelors of Arts degree in Journalism — emphasis in Public Relations
Minor in Psychology
California State University, Chico
My Clients In the News…
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KTLA: MUD\WTR Drinks Help Cut Your Coffee Habit
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VentureBeat: As AI Risk Grows, Anthropic Calls for NIST Funding Boost: ‘This is the year to be ambitious’
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SiliconANGLE: Dremio CEO Fosters Growth Like a Coach – Through Challenge, Teamwork and Aiming for the Impossible
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WIRED: Skydio 2+ Drone – the new and improved Skydio 2+ is tantalizingly close to the perfect drone.
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TechCrunch: How $20 Billion Health Care Behemoth Blue Shield of California Sees Startups
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The Wall Street Journal: Following Netflix, Adobe Bumps Up Parental Leave Benefits
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NBC Los Angeles: Rise of Emerging Musicians Flock to Flipagram
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USA Today: Americans are getting really creeped out by devices eavesdropping on them and tracking them
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Diginomica: Betting on identity-first security pays off for City of Las Vegas
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TechCrunch: Onfleet nabs $23M to further develop its last-mile delivery software
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Axios: Telemedicine Leads on Coronavirus Innovations
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Bloomberg Technology TV (*begins at 40:00 mark)
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Sony NEX-5R review: focusing and performance improvements make this cam a winner
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Evite Now Selling Paper Invitations for First Time
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Business Insider: Blue Shield of California and Startup Cricket Health are Teaming up to Use AI to Help Patients with Kidney Disease
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If You Like the Hotel Furniture, You Can Buy It
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The Wall Street Journal: Soon, Power Will Be Delivered to Your Device by Air
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Forbes: Business Traverlers To Airlines: ‘Don’t Talk To US Unless We Ask For Help’